Collections

A list of the collections of resources available. Collections are key resources grouped by campaign, type of resource, or theme.

LFHW – Give A Cluck Campaign

The Love Food Hate Waste Give a Cluck campaign aims to increase awareness amongst 25 – 34 year olds of how much poultry is thrown away and wasted every year. It will provide information on the amount of food thrown away along with handy hints and tips on how to prepare meals, store and freeze food effectively over the festive period and how to continue these habits into the New Year.

The campaign will be promoted through the Love Food Hate Waste website and media channels.

The Give a Cluck resources have been developed to support the Christmas and New Year period and include daily social media posts on the countdown to Christmas campaign and into the New Year. For more information download the content plans below.

Plastics transformation materials

Recycle Now and Pledge 4 Plastic have worked together to produce communication material temples for LA's and other partners to use in a cohesive Plastic Recycling campaign. These include templates covering Around the Home, Transformation and Energy saving (Local Benefit).

The Transformation templates can be found below. This link will take you to the Around the Home and Energy Saving resources.

Recycle for London - Unusual Suspects - Paper and Card

The Unusual Suspects artwork is an extension of the Good to Know campaign but displays a range of paper and cardboard items that are often overlooked for recycling.  The themed resources in this collection can be edited to add/remove items to ensure they reflect the materials collected in your local collection scheme. These resources are for use in London - they differ slightly from the resources for Recycle Now.

On-pack Recycling Labels

New template posters are now available to help you to promote The On-Pack Recycling Label locally. These posters have been designed (following consumer-testing) to help residents understand what the basic on-pack recycling labels mean to them locally, so that they can use the labels to inform them on what can and cannot be recycled. 

Love Your Clothes - Dirty Laundry Doodles

In this collection you'll find information about Love Your Clothes' campaign, Dirty Laundry Doodles.

Dirty Laundry Doodles aims to raise awareness around washing clothing at lower temperatures and how caring for your clothes helps to keep them in use for longer and reduce impacts on the environment.

We're asking partners to support the campaign throughout February and March 2019 by using the social media resources available.

Love Your Clothes: The Big Closet Clear Out

In this collection you'll find information about Love Your Clothes' campaign, The Big Closet Clear Out

The Big Closet Clear Out aims to keep clothing from being thrown in the bin and ending up in landfill. It is a collective call to action to get young people aged 20 - 34 across the UK to clear out unwanted clothes from their closets.

We're asking people to get involved in The Big Closet Clear Out by following three simple steps:

  • Step one - is to clear out a closet.
  • Step two - is to think about whether the clothes can be swapped, sold, donated or need to be recycled.
  • Step three – show their involvement in The Big Closet Clear Out and invite their friends, family or even challenge work colleagues to do a collective clear out of their closets.

Support the campaign on social media and encourage your customers and residents to get involved by using the social media images and posts that are available.

Love Food Hate Waste – Communications Toolkit

Assets and accompanying 5 Step Guide to help you engage with your staff.

An astonishing 70% of food that is wasted in the UK comes from householders – over 7 million tonnes a year. To reduce this waste, citizens must think differently, to act and wake up to the amount of food they throw away at home.

At WRAP we have developed a huge range of insights and experience to ensure that we understand the ‘who, where, why, what and how’ that leads to food ending up in the bin. We encourage citizens to buy only what they are likely to use, and to eat what they buy.

WRAP is leading a strategic, focused and collaborative approach to reducing the amount of food citizens throw away, and as part of this work has produced this Love Food Hate Waste (LFHW) Communications Toolkit for partners to use to run their own campaigns with staff or other audiences.

The Toolkit is for partners wanting to promote the value of food, the cost of food waste, and the behaviours that can be adopted in the home to tackle the issue.

Included in the Toolkit is a host of assets available in English and Welsh, many of which can be adapted to suit your own organisation and office/building locations, including social media assets, posters, leaflet, blogs, videos, etc. They’re also accompanied by a 5 Step Guide that includes recommendations and case study examples to help you run your own campaign for staff using the Toolkit’s assets.

LFHW Training materials

An astonishing 70% of food that is wasted in the UK comes from householders – over 7 million tonnes a year. To reduce this waste, citizens must think differently, to act and wake up to the amount of food they throw away at home.

At WRAP we have developed a huge range of insights and experience to ensure that we understand the ‘who, where, why, what and how’ that leads to food ending up in the bin. We encourage citizens to buy only what they are likely to use, and to eat what they buy.

WRAP is leading a strategic, focused and collaborative approach to reducing the amount of food citizens throw away, and as part of this work has produced this Love Food Hate Waste (LFHW) Training materials package for partners to use to run their own training sessions with citizens and staff.

The Training materials package is for partners wanting to promote the value of food, the cost of food waste, and the behaviors that can be adopted in the home to tackle the issue.

Included in the materials is a host of assets available in English and Welsh, many of which can be adapted to suit your own organisation, including a PowerPoint presentation, poster, certificate, and interactive activities.

LFHW Toolkit items

Love Food Hate Waste – Food’s Not Rubbish Toolkit

An astonishing 70% of food that is wasted in the UK comes from householders – over 7 million tonnes a year. To reduce this waste, citizens must think differently, to act and wake up to the amount of food they throw away at home.

At WRAP we have developed a huge range of insights and experience to ensure that we understand the ‘who, where, why, what and how’ that leads to food ending up in the bin. We encourage citizens to buy only what they are likely to use, and to eat what they buy.

WRAP is leading a strategic, focused and collaborative approach to reducing the amount of food citizens throw away, and as part of this work has produced this Love Food Hate Waste (LFHW) Food’s Not Rubbish  Toolkit for partners to use to run their own campaigns with citizens.

The Toolkit is for partners wanting to promote the value of food, the cost of food waste, and the behaviors that can be adopted in the home to tackle the issue.

Included in the Toolkit is a host of assets available in English and Welsh, many of which can be adapted to suit your own organisation, including social media assets, posters, leaflet, blogs, videos, etc. They’re also accompanied by guidance notes that includes recommendations to help you run your own campaign for staff using the Toolkit’s assets.

ECAP - European Clothing Action Plan - Italy

The following suite of materials was developed to support positive consumer behaviour change in clothing in Italy. The campaign pack introduction provides general campaign information as well as guidance for consumer messaging based on in-country consumer research and insights. There are several campaign materials that are editable and allow personalisation for own use (excluding the ECAP / Life logos), as well as a selection of case studies and case study action plans to help provide some examples and shared learnings from clothing campaigns.

We hope you find these useful and would be grateful if you would feed back either way - ecap@wrap.org.uk

ECAP - European Clothing Action Plan - Germany

The following suite of materials was developed to support positive consumer behaviour change in clothing in Germany. The campaign pack introduction provides general campaign information as well as guidance for consumer messaging based on in-country consumer research and insights. There are several campaign materials that are editable and allow personalisation for own use (excluding the ECAP / Life logos), as well as a selection of case studies and case study action plans to help provide some examples and shared learnings from clothing campaigns.

We hope you find these useful and would be grateful if you would feed back either way - ecap@wrap.org.uk

ECAP - European Clothing Action Plan - Netherlands

The following suite of materials was developed to support positive consumer behaviour change in clothing in Netherlands. The campaign pack introduction provides general campaign information as well as guidance for consumer messaging based on in-country consumer research and insights. There are several campaign materials that are editable and allow personalisation for own use (excluding the ECAP / Life logos), as well as a selection of case studies and case study action plans to help provide some examples and shared learnings from clothing campaigns.

We hope you find these useful and would be grateful if you would feed back either way - ecap@wrap.org.uk

ECAP - European Clothing Action Plan - Denmark

The following suite of materials was developed to support positive consumer behaviour change in clothing in Denmark. The campaign pack introduction provides general campaign information as well as guidance for consumer messaging based on in-country consumer research and insights. There are several campaign materials that are editable and allow personalisation for own use (excluding the ECAP / Life logos), as well as a selection of case studies and case study action plans to help provide some examples and shared learnings from clothing campaigns.

We hope you find these useful and would be grateful if you would feed back either way - ecap@wrap.org.uk

Recycle for Wales 2018-19 campaign Toolkit

This collection contains Recycle for Wales 2018 campaign toolkit and all associated assets for partners for our new social norming messaging approach.

Included in this collection is a host of adaptable campaign assets which have been designed for partners to start using from Recycle Week onwards

Recycle Week 2018

24 September to 30 September 2018

Now in its 15th year Recycle Week is a celebration of recycling. The aim of the week is to encourage the public to recycle more, by demonstrating the benefits of recycling items from all around the home.

This year’s theme will be 'Recycling. We do. Because it matters.’

Cartons and Paper Cups Material stream icons

A collection of paper material stream icons, including portrait and landscape versions of the following: Paper cups and Cartons

Please refer to the Material Streams Overview and the Recycle Now Brand Guidelines for detailed information on how to use the icons.