Recycle Now

Recycle Now is the national recycling campaign for England, supported and funded by Government, managed by WRAP and used locally by over 90% of English authorities.

We're here to help people to recycle more things, more often. More than six out of ten of us now describe ourselves as committed recyclers, compared to less than half when the campaign began in 2004.

We have a range of free resources available for you to use in order to support the Recycle Now campaign and use the brand in your own communications with consumers.

This is a selection of the resources available - if you're looking for something specific, you can also search the whole resource library.

Campaign sub pages

Latest from Recycle Now


The date for Recycle Week has just been announced! It kicks off on Monday 25th September and runs until Sunday 1st October. The theme will be confirmed in due course.


Don't forget you can sign up to the Recycle Now e-newsletter for all the latest updates from Recycle Now! 


Material stream icons

The material stream icons provide a set of practical signposts that show what can be recycled and can be used for many applications including: local authority communications, signage at recycling bring sites, household recycling centres on recycling containers and product packaging.

Browse the full collection of material stream icons


Featured communication types